Brand Clarity Intensives

A 1:1 working experience for heart-led solo-entrepreneurs ready to build momentum

It's not a marketing problem. It's a clarity problem.

You know your work matters. But maybe you're stuck explaining it, borrowing language that doesn't sound like you, rewriting the same copy over and over, or feeling like "brand" is a mountain you don't have time to climb.The Brand Clarity Intensive isn't a course or a template. It's two focused sessions with Kristine Jimenez — founder of Sol Service with 20+ years of brand strategy from Starbucks to UW Medicine — where we build your brand foundation together, live, so you walk away with a framework that's actually yours.Investment: $1,500Format: Two, two-hour, 1:1 online sessions + a short pre-work reflection + a take-home AI implementation guideBest for: Solo-entrepreneurs doing transformational, healing, or values-led work who are starting out, mid-pivot, or feel like something in their marketing "isn't landing"

Exactly what's included

Preparation

Before we begin

A short personal reflection (not homework) to help you arrive ready. You'll think through your purpose, who you're really trying to reach, and where communication has felt hard. No right answers required.

Session 1

Building Your Foundation

This is where we find your thread. Together, live, we work through:Your value proposition
What you uniquely offer, matched to what your ideal client really wantsYour ideal client profile
Who they are, what they value, and where your paths actually crossYour voice & tone
The qualities people need to feel to trust youYour elevator pitch
Built, said out loud, and refined until it sounds like youYour key messages & proof points
Pressure-tested down to what actually mattersYou leave with:
A complete Brand Framework — the single source of truth for everything you create from here.

The Space between

Letting it sink in

Clarity needs to settle before it becomes strategy. You'll have time to sit with your framework (ideally a few days to a week) before we build the plan around it.

Session 2

Putting It All Together

Your foundation becomes a plan you'll actually use with:A priority action matrix across 15+ marketing tactics, sorted by what you love and what you're resourced to sustainA self assessment to ensure your strategies align with your lifeYour ethical marketing commitments, written down and used as a filter for every tacticA marketing funnel mapped to your real audience, from first contact to "ready to hire you"The start of an annual plan with your top priorities, timelines, actions steps, and measurable goalsHands-on AI setup live, using your Brand Framework to generate your first visual direction and on-brand copyYou leave with: a marketing plan built around what you love and are resourced to do — not a checklist you'll abandon in three weeks

What you walk away with

1. A Brand Framework: value proposition, voice & tone, elevator pitch, key messages, proof points2. An initial marketing plan you'll actually use: sorted by love, resources, and real business goals3. Your ethical marketing commitments: written down to support alignment between your tactics and your values4. A working AI setup: loaded with your brand context, ready to help you draft copy, visuals, and campaigns without losing your voice5. The confidence and language to explain your work clearly to clients, partners, and yourself

What clients are saying

"Clarity around where to start"

"Kristine has helped me distill down my passions into one clear starting point. After 15 years of struggling with where to focus my energy, it feels incredibly exciting to finally have clarity around where to start."
— Tricia Schuster, Founder, Peaceful Dying Project

"A genuine reflection of who I am"

"What sets Kristine apart is her exceptional ability to truly listen — she took the time to understand my vision, goals, and values...The final branding work [was] a genuine reflection of who I am and what I stand for."
— Sapna Sopori, Founder/CEO, Sapna Strategies, LLC

Ready to find your thread?

My Brand Clarity Intensive may be right for you if you are:

  • A solo-entrepreneur doing transformational, healing, or values-led work

  • You're starting out, mid-pivot, or something about your current marketing "isn't landing"

  • You want a real framework, not another template you'll never open again

  • You care about marketing that's ethical, sustainable, and doesn't cost you your integrity or your energy

Not sure yet? Sol Service also offers Find the Thread, a free Brand Clarity Power Hour to get a taste of this work before committing to the full intensive.

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